SWOT Analysis
Strengths
POSITIVE IMAGE
Tesla has a strong, positive brand image predicated upon it's ambitious goals
CULTURE
The company has cultivated an ambitious corporate culture
VALUATION
A promising future outlook and bullish expecations have created a high maket cap for Tesla
FREE TRANSPORTATION
The ever-developing network of charging stations allows owners to travel long distances for free
MARKET INNOVATOR
Excellence in design and auto innovation
LEADERSHIP
A proven leadership team
Weaknesses
PRODUCTION
A tendency to fall short of production estimates from analysts
LACK OF SELECTION
Tesla only offers two high-end EVs losing out on the majority of the auto industry
LIMITED INFRASTRUCTURE
The developed charging infrastructure and single-charge distance are limited compared to combustion engines
Opportunities
BATTERY
A high-quality battery is in premier demand across a multitude of markets
PARTNERSHIPS
Musk's other business interests cross paths and can utilize one another for the better
BLUE OCEAN
A once considered red-ocean, the automotive industry is one on the transition to becoming a blue-ocean because of carbon emissions
Threats
SHARING ECONOMY
As the sharing economy infrastructure and mainstream acceptance grows it poses a threat to the need to own a method of transportation
GASOLINE PRICES
Gasoline is on its way to becoming an elastic product, which would make prices plummet even further
DIVERTED INTERESTS
Elon Musk is heavily at all of his organizations and in the future one may demand his time heavily, leaving less for Tesla Motors